Let’s face it, actual attendance at the Super Bowl and its related events is likely to be out of reach for many reasons, such as cost, logistics, etc. But that doesn’t mean, however, that corporate and other special event planners should forego the idea of organizing their own Super Bowl party or Super Bowl event.
Assuming you are taking on this challenge, what should you consider for Super Bowl event planning?
Begin by knowing where and when the event is scheduled. Super Bowl itself is always scheduled on a Sunday evening, but there are several special events that may be held either that day or prior.
Okay, that's the easy part. Now, let’s assume you want to organize a party for Super Bowl Sunday itself, or another event related to Super Bowl. For great party ideas, it’s best to look at the Super Bowl events that the NFL organizes for inspiration.
Super Bowl Party Ideas for Super Bowl Itself
Event Name/Theme: Identify a theme that incorporates the Super Bowl name and whatever key theme or message you want to focus on for the evening.
Venue: Many options exist for this type of event. Consider hosting a private event at a local sports bar (good examples include ESPN Zone, Dave and Busters or a similar type of venue). Or, create your own event by converting a local hotel’s ballroom into a giant living room.
Catering: Create a buffet that includes a mix of appetizers, entrees and desserts that can remain fresh for an extended period of time (event planning tip: find inspiration from any of the menus available for suites at your local NFL team). Dinner should be setup and available about 45 minutes prior to the game itself.
Entertainment: It’s important to hire one or more local football/sports celebrities or football legends for this event. Everyone enjoys meeting such celebrities, and this will be a huge success to your event. In addition, make sure that you include background music in the room when guests arrive and prior to the game.
Décor: If you are creating your own Super Bowl living room at a hotel or other venue, make sure to rent a range of leather couches, chairs, tables and numerous plasma TVs. Choose colors to support the favored team, as well as your organization. You should also obtain official game banners and merchandise. Check out the official web site of the host committee city for official items.
Gifts: Be sure to provide NFL gear and merchandise from your favored team for the game. It is also helpful to provide merchandise with the hosting organization’s name or logo on it.
Super Bowl Party Ideas for "After Dark" Party Events, next page